Brand Consultancy _ Creative Direction

Campaign, Editorial +
Still Life – M.i.h Jeans
Image Strategy, Art Direction + Set Styling.

Photography_Erik Wåhlström,
Colin Dodgson, Greta Ilieva
Styling_Alice Goddard, Jack Borkett,
Alex Carl

Working closely with a new roster of established and up and coming creatives to create imagery that is real, multi faceted and constantly evolving while still retaining a strict brand aesthetic. Imagery that over time becomes instantly recognisable as M.i.h Jeans. Imagery that speaks of much more than just product.

An image strategy that is real yet luxurious,

aspirational yet tangible.

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